At Top Ranking Web Design we offer 3 set packages for SEO services that you can choose from. However, if you feel you want to target more keywords or try to rank your website quicker for particular search phrases, then we can produce a tailor made package for you. One of the most commonly asked questions is ‘How long will it take to rank my website?’. The answer is that it will depend on a number of factors, including which keyword has been chosen and the competition for that keyword. With SEO there is no ‘quick fix’ and we highly recommend that it is looked at from a long term point of view, which is why our monthly packages are for a minimum of 2 or 3 months depending on which one you choose.

Introductory Level  One Keyword Monthly Package

  • Basic keyword research / competition analysis to find 1 keyword phrase;
  • SEO based on 1 keyword;
  • a monthly report to show where you are currently ranking for those keywords.

Cost: £49 per month

SPECIAL OFFER ! - If your website has not risen in the rankings within one month we will refund your money**.

** excludes websites already on page one for the selected keyword.

Basic Level Monthly Package

Includes the following:

  • Basic optimisation of your existing website; *
  • submitting and verifying of website to Google, Bing & Yahoo search engines; *
  • creating sitemap.xml (A list of all your pages on your website);
  • uploading the sitemap to Google, Bing & Yahoo so they are aware of all the pages on your website; *
  • keyword research / competition analysis to find 2 keyword phrases;
  • SEO based on the selected 2 keywords; and
  • a monthly report to show where you are currently ranking for those keywords.

Cost: £95 per month (minimum term of 2 months)

* Please note to carry out these procedures, we will need access to your current website hosting.

Enhanced Level Monthly Package

Includes the following:

  • Basic optimisation of your existing website; *
  • Submitting and verifying of website to Google, Bing & Yahoo search engines; *
  • creating sitemap.xml (A list of all your pages on your website);
  • uploading the sitemap to Google, Bing & Yahoo so they are aware of all the pages on your website; *
  • keyword research / competition analysis to find 3 keyword phrases;
  • SEO based on the selected 3 keywords;
  • a monthly report to show where you are currently ranking for those keywords.

Cost : £135 per month (minimum term of 3 months)

* Please note to carry out these procedures, we will need access to your current website hosting.

Basic Level One-Off Package

Includes the following:

  • Basic optimisation of your existing website; *
  • submitting and verifying of website to Google, Bing & Yahoo search engines; *
  • creating sitemap.xml (A list of all your pages on your website);
  • uploading the sitemap to Google, Bing & Yahoo so they are aware of all the pages on your website; *

Cost: Special promotion price of just £65

* Please note to carry out these procedures, we will need access to your current website hosting.

It seems to be a habit of many web design and optimisation companies on the internet to talk to their target audience in a language that only they understand. They often use technical terms and computer jargon which most of the time confuses potential customers. This enables them to make their prices more expensive as it sounds as if they are giving you something ‘extra special’.

Here at Top Ranking Web Design it is our aim to talk to our customers in plain English and make sure that they clearly understand what they are getting and what a particular service does. In fact, the only computer acronym we will use on this website is SEO - which stands for Search Engine Optimisation.

What is SEO?

SEO is the process of getting your website ranked higher in search engines, such as Google, so people can find your site when searching for a particular word or phrase. For example, if you are a Tree Surgeon and you want your website to appear on the first page of Google when people search for ‘tree surgeons’, then SEO needs to be carried out on your website for this particular phrase.

If you then wanted your website to be found when people search for the phrase ‘tree removal’, then SEO needs to be carried out on your website for this particular phrase also. This process can then be repeated for any additional phrases, or ‘keywords’ as they are known in Google speak.

The biggest mistake a lot of people make is that they spend thousands on a fantastic looking web site with all the bells and whistles … that nobody can find, leaving no money for SEO. In reality this should be approached the other way around. With the internet, it is certainly not a case of ‘if you build it they will come’. SEO needs to be carried out, as if you think about it, there could be hundreds or thousands of websites that are in the same industry as you, but just 10 places on the first page of Google.

It can very difficult to get good search engine results with so many websites competing for those first 10 Google slots, However, at Top Ranking Web Design we employ the latest methods of search engine optimisation. We analyse keywords and your competitors to ensure that we can get your ranking increased.

Why Is It Important To Be On The First Page In Google?

Simply put, because it is the first page that gets the majority of clicks from people searching the internet. If you think about how you personally use Google, we could be fairly sure that after you have searched for a particular phrase, you very rarely look beyond page 1 of the results. If you are not on the first page then more often than not your website will not be seen by a potential customer, and you are losing out on a lot of potential traffic.

How much is the top spot on Google actually worth? According to data from the Chitika network, it’s worth a ton – double the traffic of the #2 spot, to be precise.

In order to find out the value of SEO, we looked at a sample of traffic coming into our advertising network from Google and broke it down by Google results placement. The top spot drove 34.35% of all traffic in the sample, almost as much as the numbers 2 through 5 slots combined, and more than the numbers 5 through 20 (the end of page 2) put together.

“Obviously, everyone knows that the #1 spot on Google is where you want to be,” says Chitika research director Daniel Ruby. “It’s just kind of shocking to look at the numbers and see just how important it is, and how much of a jump there is from 2 to 1.”

The biggest jump, percentage-wise, is from the top of page 2 to the bottom of page 1. Going from the 11th spot to 10th sees a 143% jump in traffic. However, the base number is very low – that 143% jump is from 1.11% of all Google traffic to 2.71%. As you go up the top page, the raw jumps get bigger and bigger, culminating in that desired top position.

Google Result Impressions Percentage
1 2,834,806 34.35%
2 1,399,502 16.96%
3 942,706 11.42%
4 638,106 7.73%
5 510,721 6.19%
6 416,887 5.05%
7 331,500 4.02%
8 286,118 3.47%
9 235,197 2.85%
10 223,320 2.71%
11 91,978 1.11%
12 69,778 0.85%
13 57,952 0.70%
14 46,822 0.57%
15 39,635 0.48%
16 32,168 0.39%
17 26,933 0.33%
18 23,131 0.28%
19 22,027 0.27%
20 23,953 0.29%

Numbers are based on a sample of 8,253,240 impressions across the Chitika advertising network in May, 2010.

Data source http://chitika.com